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For private medical clinics

Private medical clinic websites, done carefully*

*because patients trust you with more than a booking.

Websites, enquiry handling and SEO for private GP, menopause, health screening and blood test clinics. Clear pages that answer what patients actually ask, a prompt and discreet reply to every enquiry, and tracking that never sends health data where it shouldn't go.

A screening enquiry, handled quietly
20:10Reads what's tested, when results arrive and who reviews them
20:14Books a health screen online, or leaves a short enquiry
20:15Neutral confirmation: your appointment with the clinic is booked
09:00Reception calls back about anything the form couldn't answer
Day 2Reminder with directions, and nothing clinical in the preview

Illustrative

Where clinics like yours leak

Good care. ​Hard to find, hard to book.

Service pages

The questions go unanswered.

Patients want to know what a health screen includes, how quickly blood test results come back and who reviews them. When the page doesn't say, they phone, or they look elsewhere.

Phones

Most enquiries are calls.

Reception juggles patients at the desk and calls on hold. Missed calls and voicemails rarely get logged, so nobody knows how many patients gave up at the engaged tone.

Data

Tags on the wrong pages.

Ad tags on menopause or screening pages can tell an ad platform more about a visitor than they'd ever agree to share. It's worth knowing which tags your site runs, and where.

What we do for you

Start small. ​Build when it's earned.

Diagnose

The audit.

A recorded walkthrough of your site, a timed test enquiry and the ten fixes worth the most, including which tags run on sensitive pages. £1,500 per site, with no access needed to clinical records.

More about the audit
Service pages

Start with a page sprint.

Up to three pages, such as menopause care, health screening or blood tests, written with your doctors and built to book. From £2,500, with full websites from £6,500.

More about websites
Enquiries

Alongside Semble or Cliniko.

Calls and forms logged with their source and a clear owner. We map how HubSpot sits alongside Semble or Cliniko, and keep clinical detail out of it, so your practice system stays the record of care.

More about enquiry systems
Reminders

Gentle, neutral messages.

Appointment confirmations, reminders and directions, written so a lock-screen preview never mentions a condition or a test. Opt-in only, with quiet hours and an easy opt-out.

More about patient automation
Search

SEO and AI search.

Found when patients search for a private GP, menopause care or health screening near you, with content your doctors review before it's published.

More about SEO
Prices

Every price, in writing.

Published prices for the audit, page sprints and websites, and a fixed quote for everything else before anything starts. Software is billed to your clinic, so you own every account.

See all prices
Confidentiality and data

Health data stays ​where it belongs.

Your clinic is registered with the CQC and your doctors answer to the GMC. What your website says should match your registration and how you actually care for patients, and patient information is special category data under UK GDPR. We build with both in mind.

No health data sent to ad platforms
Minimal tags on sensitive pages, such as menopause or sexual health, and only with consent
WhatsApp lock-screen previews kept non-clinical, so a shared screen gives nothing away
No promotion of prescription-only medicines, with copy written to the CAP Code and GMC guidance
Service descriptions that match your CQC registration
A data processing agreement available, and no access needed to clinical records
Questions

Fair questions.

Is this really for medical clinics, not just dental and aesthetics?+

Yes. The work is the same at heart: clear pages, prompt replies and honest tracking. For medical clinics the tone is calmer, follow-up is shorter and opt-in, and there's no pressure to book.

Can you write a menopause page without promoting HRT?+

Yes. We write about symptoms, the consultation, what happens next and who the clinicians are. Treatment options are discussed by your doctors in clinic, not sold on the page, and your doctors sign off everything before it goes live.

Will you need access to Semble or clinical records?+

No. We work with read-only access to your website analytics and CRM. Any test enquiry is clearly marked as a test, and nothing we build needs to read clinical notes.

Will you sign a data processing agreement?+

Yes, a data processing agreement is available on request. If you add patient automation, we'll also help you work through a data protection impact assessment before anything goes live.

We're a small clinic. Where do we start?+

With the free self-check. Then either the audit at £1,500, or a page sprint from £2,500 for the one or two services that matter most. Nothing bigger until the first step has earned it.

Get a second opinion*

*it's the honest one.

A free 30-minute call. Bring your website. Leave with the three things we'd fix first, whether you hire us or not.

Book a free call